Classic Beauty Boutique

A beautiful new site for a growing salon.

Classic Beauty Boutique, a beauty salon in Southbourne, was at a pivotal stage of growth. Having transitioned from a sole trader to a team of three and moved into a stunning new salon, they needed a website to match their evolution. I designed a sleek, elegant site that reflects the salon’s aesthetic, showcases their treatments, and uses local SEO to attract new clients.

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Classic Beauty Boutique case study

The client

Classic Beauty Boutique is a thriving beauty salon based in Southbourne. Originally started as a sole trader business operating from home, the salon recently expanded into a beautiful new high street premises and welcomed a talented team of three to meet growing client demand.

The brief

With the expansion came the need for a professional website that could showcase their treatments, reflect their updated brand, and attract a steady stream of new clients to fill staff members diaries. The site needed to be visually elegant, user-friendly, and optimized to draw in local traffic.

The solution

I designed a sophisticated, easy-to-navigate website that beautifully captures the salon’s warmth and refined aesthetic. The site includes elegant treatment pages, seamless booking integration, and a solid local SEO strategy to help nearby clients find and book services online.

The results

Since launching, the new website has driven a noticeable increase in bookings. Local SEO has improved visibility, making it easier for potential clients to discover the salon online. Combined with a sleek design and intuitive navigation, the site has helped support the salon’s continued growth.

"We’ve seen a significant increase in bookings since launching the new site."

Working with Josh was an absolute pleasure. He took the time to truly understand our business, ensuring every detail of the website reflected our salon perfectly. Throughout the process, he was always happy to help, answering questions and making adjustments without hesitation. His friendly approach and expertise made the entire experience stress-free and enjoyable. We’ve seen a significant increase in bookings since launching the new site!
Megan Hubble
Megan Hubble

Classic Beauty Boutique